Knowledge integration with customers in collaborative product development projects
نویسندگان
چکیده
منابع مشابه
Knowledge integration with customers in collaborative product development projects
Purpose This paper addresses the need for managerial and organizational approaches to knowledge integration with customers in collaborative product development projects. The purpose is to identify the roles of customers in terms of the customer's knowledge contribution and timing of customer collaboration in the product development process. Design/methodology/approach This study is based on a m...
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ژورنال
عنوان ژورنال: Journal of Business & Industrial Marketing
سال: 2016
ISSN: 0885-8624
DOI: 10.1108/jbim-05-2014-0099